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All Blog Posts Tagged 'book' (18)

Program guaranteed to improve literacy skills by at least 20 percent

For Immediate Release: June 10, 2009 “You did a wonderful job clearing up some of the clutter.” “This one pulled everything together for me and suddenly it didn't seem so overwhelming.” “…provides solid content, organization to die for, a brutally honest approach, a fast-paced style, and lots of helpful extras. It provides both encouragement and a healthy measure of reality to a writer…” Communications is a key component to the growth of North America. One of the biggest challenges facing ma… Continue

Added by Debbie Elicksen on June 10, 2009 at 7:46pm — No Comments

Two Copies of "Career Success Without a Real Job" Sell for $200 Per Copy

Last Friday I had copies of Career Success Without a Real Job expedited from Transcontinental Printing by Fed Ex because I wanted include a copy in a

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Added by Ernie Zelinski on April 9, 2009 at 10:30pm — 1 Comment

Six facets of thinking like an Entrepreneurial Author

1. Think new. Try to come up with fresh ideas that haven’t been done before. People like to try new things. New ideas can excite people more than ideas that have been done before even if they were successful. If you and your networks can’t dream up something new, use your creativity to give old ideas a new twist 2. Think inclusively. Create ways to bring people together in a way so enjoyable they will tell friends about it before and after the event. 3. Think big. Look at the promotional oppor… Continue

Added by David Hancock on April 2, 2009 at 3:44pm — 3 Comments

Barnes and Noble Reduces Inventory by 11 Percent

In their earnings conference call with investors, Barnes & Noble noted that "inventories declined $155 million or 11 percent compared to last year." They say they were able to "improve inventory turns to the highest levels in our history" and indicated "our in stock percentage of being in stock on key titles and back list did not suffer at all" as a result. Other supply chain improvements "resulted in reduced purchases from book wholesalers which of course carry lower markups." A good portio… Continue

Added by David Hancock on March 24, 2009 at 9:45am — No Comments

The 10 Commandments of The Entrepreneurial Author

1. Create books, products and services that you can market with pride and passion. 2. Remember that you are in the service of your ideas, your books and your readers. 3. Establish an annual marketing budget that reflects your belief in the importance of marketing and enables you to carry out your promotion plan. 4. Devote the same time, energy and imagination to promoting your books every day that you devoted to writing them. 5. Foster and sustain warm, giving relationships with your networks. 6… Continue

Added by David Hancock on March 23, 2009 at 12:12pm — 3 Comments

Apple Will Change the Rules for Selling eBooks within Apps

Apple previewed the many changes on the way in the next version of the operating system (version 3.0) for the iPhone and iPod Touch. (Apple says there are now about 30 million devices running this OS). Notably for publishers, Apple will now allow the sale of App Store content from within a paid app. SVP of iPhone software Scott Forstall said at the preview, "We've been listening, and some developers say there are other business models they'd like to support, such as subscriptions. Like magazine… Continue

Added by David Hancock on March 18, 2009 at 12:26pm — No Comments

Frankfurt Book Fair Is Not the Best Place to Sell Foreign Rights to Your Books

This last week I was offered 3 book deals with a Bulgarian publisher which jumped my total from 97 book deals to 100 books deals with various publishers around the world. I sold the Bulgarian rights to these 3 books:

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Added by Ernie Zelinski on March 18, 2009 at 12:30am — No Comments

The Real Dough Is Outside Of The Cookie Cutter

Your creativity—your ability to use your imagination to create new ways to promote your books—will impress publishers because they show little creativity when they promote their books. Large houses publish hundreds of books a year, so they can’t devote enough time or money to creating the most effective marketing campaigns for every book they publish. Even the big books that receive far more attention than the rest of the list are victims of the cookie-cutter syndrome. As each book winds its wa… Continue

Added by David Hancock on March 17, 2009 at 4:55pm — 2 Comments

Don’t Cheap Out — Give Away Thousands of Your Books for Free

Here is my advice to anyone who has written a book and would like it to become a bestseller: Don’t cheap out — give away parts of your book for free on the Internet. Also, give away thousands of copies of your actual books if you really believe that your books are that good. If a… Continue

Added by Ernie Zelinski on February 13, 2009 at 8:30pm — No Comments

How Do I Give Away 430 Copies of My Best-Selling Book?

I am trying to creatively donate 430 copies of The World's Best Retirement Book — my international bestseller How to Retire Happy, Wild, and Free? This book makes a great retirement gift so if you have any great ideas how I can get give the 430 copies away in one deal, let me… Continue

Added by Ernie Zelinski on November 2, 2008 at 8:30pm — No Comments

On the Other Side of Fear and Failure Reside Success and Fortune

Ernie Zelinski contemplating fear at La Table de Renoir Restaurant in Edmonton

It may come as a surpise to some people that we all have our doubts and our fears about our pro

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Added by Ernie Zelinski on September 13, 2008 at 9:30pm — No Comments

Article about Author Ernie Zelinski in the National Post on May 3, 2008

Author Ernie J. Zelinski

This excerpt is from an article that appeared in the National Post. Life of Ernie Zelinski Is Wild and Free To say Ernie Zelinski has taken the road less travelled would be a large understatement. Quite simply, the author of… Continue

Added by Ernie Zelinski on May 5, 2008 at 7:30pm — No Comments

Book Marketing Magic - Give Away Over Half of Your Book as a Free E-book

Retirement Gifts Book

I have been using a bit of viral marketing and it seems to have helped a lot.

One of the viral marketing tools I use is giving away over half — the top half only — of my book How to Retire Happy

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Added by Ernie Zelinski on April 24, 2008 at 10:30pm — No Comments

Marketing Magic — Sell More Copies of Your Book by Giving More Copies Away

Marketing Book

All things considered, word of mouth is still the most important means of marketing any product or service. Word of mouth is created by getting your product or service in the hands of people who will appreciate it and will talk to friends and associates about it. The best way to get people talking is to give… Continue

Added by Ernie Zelinski on April 21, 2008 at 12:00am — No Comments

On WillowRaven's Drawing Table... Children's Books by Susan Kneib Schank, Connie Arnold, Lea Schizas, and Lacresha Hayes

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Added by Aidana WillowRaven on March 13, 2008 at 11:55am — No Comments

Mega Book Marketing University

What an incredible event! Just getting back to the office full speed and am having a ball going through all of these wonderful new book proposals from brilliant, like minded authors. The networking and the connections were just incredible. I had lunch with a movie producer, dinner with a Bishop and Breakfast with a Billionaire. And that was just the first day! I'll keep you posted on future events, but wow, this was one not to miss! David Continue

Added by David Hancock on March 11, 2008 at 2:30pm — No Comments

Do You Think My Client Will Like Her Surprise? The Adventures of Katie-Bear: Fun Days at School Teaser!

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Added by Aidana WillowRaven on February 27, 2008 at 10:30pm — No Comments

See, Even Illustrators get Rejection Letters...lol.

Bidding on projects &/or providing fresh samples based on a project's description rather than past work is part of the business. In illustration you learn to develop a speculative look at your work much like I would assume an author has to. Critiques are actually known for being very public & at times disappoi… Continue

Added by Aidana WillowRaven on February 25, 2008 at 2:30pm — No Comments